SMART STAGE Grow Your Brand to Grow Your Career
One of the most critical activities you can do for your career is create a personal brand that defines “who you are” and “what you stand for.” But what is a personal brand and how do you define it in a way that matters? And once you've defined your personal brand, what do you do with it? And how do you make your personal brand a part of your day-to-day actions? Answers to these questions and more will be detailed during this presentation focused on the Brand of YOU!
Valerie M. Grubb
![](https://sessionplanner.shrm.org/sites/default/files/styles/medium/public/Val%20Grubb%20Hat%20pic.jpg?itok=kCxGswQ_)
Valerie helps companies improve their bottom line by elevating employees from tactical thinkers to strategic leaders.
She served in senior leadership roles at RollsRoyce Aircraft before helping to found InterActiveCorp, parent company to Expedia, Home Shopping Network and TicketMaster. She then went to work for Oprah Winfrey, helping to found the Oxygen channel which was later sold to NBC Universal.
Valerie obtained her mechanical engineering degree from Kettering University and her MBA from the Indiana University Kelley School of Business. Val’s book, Clash of the Generations: Managing the New Workplace Reality, helps leaders manage multiple generations in the office.
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