The Power and Peril of Hiring Assessments in 2021

2021 Talent Conference & Expo
Attendees will learn how to navigate the increasingly complex world of hiring assessments to reduce bias, increase efficiency, reduce cost and increase accuracy.

The need for employee selection assessments is great due to their ability to reduce bias, increase process efficiency, reduce cost and increase hiring accuracy. But the alarming flood of flashy futuristic-sounding tools like machine learning, artificial intelligence, and gamification has made the testing landscape more complex (and intimidating) than ever. What kinds of hiring tools are appropriate for your organization? Where in the process? How will you know if they're working? You will leave this session an assessment pro!

Learning Objectives:

  • Discover what competencies will be most needed in the future, and explore how to measure them.
  • Discuss several important HR metrics and how assessments can help you move the needle in the right direction.
  • Review the latest candidate-experience research and discuss how to leverage assessments to your organization's competitive advantage.
  • Explore different categories of assessment instruments, including the relative effectiveness, strengths, limitations and appropriate uses of each.
Date(s) & Time(s): 
Tuesday, August 24, 2021 - 10:15am to 11:15am

Whitney Martin


As a measurement strategist, Whitney’s passion and expertise lies in the field of surveys and assessments. A self-professed “data nerd,” Whitney has a Master’s degree in the area of Human Resources Measurement and Evaluation and has conducted extensive research on the predictive validity of various hiring assessment strategies.

Whitney has been a highly rated speaker at several National HR Conferences and has authored articles on assessments for several books and publications, including Harvard Business Review. She is a member of the Society for Industrial & Organizational Psychology (SIOP) and has two decades of experience working in the assessment industry.

Room: Summit 206
Session Type: 
Concurrent Session
Business Acumen
Critical Evaluation
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