How to Develop a Diversity and Inclusion Initiative

HR Reimagined: SHRM Northern California Annual Conference 2020

National and global events have catapulted HR professionals into the middle of a vibrant conversation around diversity and inclusion (D&I) that many were unprepared for. As D&I efforts accelerate and the demand for sustainable and effective solutions rises, how should HR professionals think about prioritizing different audiences, leveraging data and responding to current events? In this session, we'll cover an unconventional checklist for thinking about building a D&I initiative and cover some resources for creating effective change.


  • Learn how to get executive buy-in for D&I efforts.
  • Discover how to engage with marginalized audiences in the workplace.
  • Learn how to avoid common pitfalls in standing up for a D&I program.
Date(s) & Time(s): 
Friday, September 25, 2020 - 10:45am to 11:45am

Willie L. Jackson II

Willie L.
Jackson II

Willie Jackson is a keynote speaker, consultant, and facilitator who helps leaders and organizations advance vital conversations that unlock connections across differences. His belief in the transformative power of media to change narratives led him to found Abernathy, a magazine for black men backed by companies like Mailchimp, Atlassian, and WeWork. In its four year run, Abernathy published 400+ articles and produced a series of curated events for diverse professionals across the nation.

Willie served as Founding Technical Lead of Seth Godin’s altMBA program for high-performing individuals who want to level up and lead, and CTO of The Domino Project, an award-winning (The Thomas A. Edison Marketing Award and Eric Hoffer Book Award) publishing company founded by business luminary Seth Godin and powered by He's been featured in documentaries (I’m Fine, Thanks), on HGTV (House Hunters International), and in print (Icarus Deception). Willie is an avid houseplant aficionado and loves to spread the gospel of self-watering planters whenever possible.

Amount of Credit: 
Credit Type: 
Session Type: 
Concurrent Session
Intended Audience: 
All Levels
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