The Four Lenses of Representation
In-person session offerings are on a first-come, first-served basis. Seating is limited.
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We need to reframe representation, as representation is more than just checking a box. At Hummingbird Humanity (an LGBTQ+ owned company), we believe putting people first is essential to the success of any business. Historically, workplace diversity conversation has focused on whether women and people of color are included in an organization and its leadership. While it's an important part of the conversation, it's only the beginning. Representation is a holistic reality that meets and values people right where they are. During this presentation, we'll look at the Four Lenses of Representation: People, Culture, Customers, and Community. As you review the concepts and the real-world examples for each Lens, remember that any given situation may require more than one viewpoint to understand it fully.
Learning Objectives:
- Understand the growing implication for companies as current-day inequities will be amplified with the future projections for historically excluded groups.
- Expand the view of representation through a 360 approach that review representation through the four lenses of employee, culture, customer and community.
- Demonstrate statistical data on how commitment to the 4 lenses of representation delivers a return on investment, employee engagement, customer satisfaction, and sustainability.
If a speaker has provided session materials, please see below or visit https://presentations.shrm.org
All virtual sessions inherently run the risk of audio or visual issues due to factors out of our control. If any technical difficulties arise, we appreciate your patience and understanding as we work diligently to resolve it. All virtual sessions, unless marked as "LIVE ONLY" or "VIRTUAL LIVE ONLY", are recorded and will be available to view on demand until December 1, 2023.
Brian McComak
Brian McComak is a consultant, speaker, author, and facilitator with over 25 years of experience in DEI, HR, culture, change management, internal communications, and employee experience. He is an openly gay man and a person with a disability who shares his lived experiences in service of fostering workplaces where humans thrive.
Before starting Hummingbird Humanity, he was the Global Head of Inclusion for Tapestry – the home of Coach, Kate Spade & Stuart Weitzman – where he designed and launched the company’s DEI strategy. He put Tapestry ‘on the map’ as a great place for inclusion, earning recognition from the Human Rights Campaign’s Corporate Equality Index, Women in the Workplace and Forbes’ Best Places to Work for Diversity.
Brian has also worked in leadership roles at leading global companies including The Walt Disney Company, L’Oreal, and Christie’s Auction House. His experience spans a diverse variety of industries including fashion/retail, hospitality, auction, entertainment/media and he has consulted with organizations in technology, financial services, media and non-profit.
Brian is a frequent guest on podcasts where he shares his passion for creating human-centered workplace cultures. Recent appearances include Jennifer Brown’s The Will to Change, Surabhi Lal’s SIPS & Leadership and Nikki Lewallen’s Gut+Science.
Brian holds a master’s degree in Human Resources and Change Management from the University of Central Florida and a bachelor’s degree from the University of South Florida in Management and Marketing.
Join Brian in working to create a world where we accept each other, celebrate our differences, and recognize that we truly are #bettertogether.