Looking through a Different Lens - Transitioning HR from Tactical to Strategic
An organizational transformation presents its own set of challenges. Factor in the transformation of the HR department, who should be key stakeholders in the transformation, it is not surprising that anyone would feel overwhelmed. And add inadequate if you’re new to the organization and tasked with tackling both at the same time. This session will take you on a journey of lessons learned throughout the process of transforming an HR department from tactical to strategic.
Anita Martin

Anita Martin is a highly experienced human resources leader with over 25 years of progressive experience in various industries. Currently, she serves as the leader for human resources and Diversity, Equity & Inclusion (DE&I) functions for the Houston Texans, a position that places her on the executive leadership team of the organization.
Throughout her career, Anita has demonstrated her expertise in human resources across diverse sectors, including oil & gas, information technology, manufacturing, retail, finance, and sports & entertainment. Her roles in these industries have been increasingly impactful, showcasing her ability to navigate and contribute to different business environments.
Anita is recognized for her professional certifications, holding the status of a senior certified professional in human resources and being certified as a Diversity, Equity & Inclusion (DEI) leader. These certifications highlight her commitment to maintaining high standards in HR practices and promoting diversity and inclusion within the organizations she serves.
Active in professional associations, Anita has been a member of HR Houston, the local SHRM affiliate, and the Society for Human Resource Management (SHRM) for over fifteen years. She currently holds a position on the Board of Directors for HR Houston, showcasing her leadership and involvement in shaping the local HR community. Additionally, Anita is a member of YMDQ (Young Mothers Don’t Quit) and WISE (Women in Sports and Entertainment), underlining her commitment to supporting various causes and professional networks.
Anita Martin earned her Master of Science in Human Resources Management from Houston Baptist University, reflecting her dedication to continuous learning and academic achievement in her field. Overall, her extensive background, certifications, and involvement in professional organizations demonstrate Anita's commitment to advancing human resources and fostering diversity and inclusion within the workplace.
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