Robert C. Ford

Robert C. Ford (Ph.D.-Arizona State University) is Professor of Management at the University of Central Florida's College of Business Administration (CBA). He joined UCF in 1993 as Chair of the Department of Hospitality Management after serving on the faculty of the University of North Florida and the University of Alabama at Birmingham. He also served the College for five years as Associate Dean for Graduate and External Programs. As a productive scholar, Bob has authored or co-authored 150 articles, chapters, and presentations and ten books on organizational issues, human resources, and services management especially as they apply to health care and hospitality. His books include texts on Principles of Management, Organization Theory, Managing Quality Service in Hospitality, and Achieving Service Excellence as well as practitioner focused books, The Fun Minute Manager and HR at Your Service. Dr. Ford has also been an active professional serving the Academy of Management as its Director of Placement, Editor of the Academy of Management Executive, and Chair for both the Management History and the Management Education and Management Development Divisions. In addition, he has been the chair of the Accreditation Commission for Programs in Hospitality Administration, board member of Destination Management Accreditation Program, and President of the Southern Management Association. He is a Fellow of the Southern Management Association and the recipient of its Distinguished Service Award.