Session #708: Strategic Writing™: Quick, Clear, Compelling

2014 Annual Conference
Workplace Application: This session will help you analyze reader needs and interests, anticipate “problem” reactions, organize ideas for greatest impact and comprehension, develop a draft quickly, and edit for conciseness and clarity.


Would you like to write faster, clearer, more persuasively? This session will overview five “thinking” steps in any writing project: proposals, policy statements, reports, email, procedures, training materials, or blog posts. You will learn how to apply a repeatable five-step process for approaching any strategic writing task as well as organize information in the four-part MADE Format® for clarity and easy access.

Date(s) & Time(s): 
Saturday, June 21, 2014 - 1:00pm to 5:00pm

Dianna Booher


Dianna Booher, an expert in executive communications, is the author of 45 books, published in 26 countries and 20 languages, with nearly 4 million copies sold.  Her latest books include Creating Personal Presence: Look, Talk, Think, and Act Like a Leader and Communicate with Confidence, the Revised and Expanded Edition. As CEO of Booher Consultants, an executive communication training firm, Dianna and her staff travel worldwide to help organizations improve the effectiveness of their communication:  oral, written, interpersonal, and cross-functional. National media frequently feature her work and interview her on critical workplace communication issues—Good Morning America, USA Today, the Wall Street Journal, Forbes, Bloomberg. Successful Meetings magazine has named her to its list of “21 Top Speakers for the 21st Century.”  

Follow Dianna on Twitter @diannabooher.

Amount of Credit: 
Credit Type: 
HR Credit
Session Type: 
Preconference Workshop
HR Expertise
Intended Audience: 
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