Story Typing: Using a Narrative Assessment Tool to Attract and Retain Top Talent
Narratives patterns define what goes on within and around us. The characters (story types) offer profound clues about who we are, what we believe and how we'll behave. This session will introduce you to a powerful typing tool based on the 12 Archetype System of Carol S. Pearson, Ph.D. You will learn how to identify individual motivation and strengths to improve team effectiveness and match a job applicant's story with the organization's culture and corporate narrative. This session will show you:
· How a person's story type reveals alignment with corporate culture.
· What story types are the best fit in team environments.
· How to use story typing to identify and leverage individual and group strengths.
· How to improve your recruiting using story telling.
Steve Donahue
Steve Donahue is one of the world’s leading authorities on business applications of Narrative Intelligence. He combines brain science, case studies, mythology and psychology to give leaders powerful tools to drive change, attract talent and engage staff. As a young man Steve crossed the Sahara Desert. His first book, Shifting Sands: A Guidebook for Crossing the Deserts of Change, which chronicles that epic adventure, has sold hundreds of thousands of copies. His second book, Follow Your Compass, was an instant bestseller in Asia. Steve’s programs are known for their humor, interactivity and immediately applicable content.
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