Building and Activating Your Culture: A Workshop
Most organizations, cultures and strategies don't work because they aren’t designed to work. Between the over-extension of employee involvement, active disengagement where 20% of people are doing 80% of the work, and the widespread lack of clarity in integrated vision and values, it's no wonder people are frustrated year after year that their organizations aren't operating at full potential! And on top of it, your organization doesn't work and it was never going to if you don't have the right culture or strategy.
Your business only works as well as your culture does, but you may not even know what your culture is, how it was formed, who's influencing it, and if it's driving your business forward or holding you back. After 18 years of studying thousands of organizations across the country and consulting for the leaders who run them, we have discovered specific characteristics and flaws of these organizations. This session introduces executives, directors and managers to the reasons behind these problems and sheds light on solutions that get to the source, not the symptoms. Every organization is unique; there is no "one size fits all" solution. That's why this session is designed by YOU the participant and led by expert facilitators to help coach and guide you to your own solutions by exploring your own wisdom and hearing from other like-minded professionals in the field.
This is a true consulting session where you work with CEO/COO duo and 15-year leadership teammates Jack Gottlieb and Joe Urbanski as they facilitate this workshop to drive the results that are Really Most Important™ now and for the long term in your culture, strategy and capability. We'll focus on your targeted outcomes to help you build and implement end-to-end solutions to achieve a culture-driven transformation, ensuring that your people can take ownership of and replicate this impact going forward.
Learning Objectives:
- With a focus on organizational development and culture transformation, we introduce a comprehensive model and five-step evaluation process while focusing on the top needs of the group during this co-created experience.
- We will guide a high-level conversation for executives, directors and managers to get the most from their own wisdom, group sharing and the conference on the whole.
- You will complete a mini assessment at the start of the session and then proceed to co-create a strategic action plan for your organizational culture and L&D function.
Joe Urbanski

Joe Urbanski believes an Undeniable Culture™ inspires its people to unleash their best selves, take home more wins and less stress to their families, and create incredible value for the company, its customers, and community. For more than two decades, he has worked with HR and training departments, consulting and coaching 750+ executives and leaders at 400+ global organizations, and facilitating 800+ kickass trainings, strategic retreats, and leadership programs for 480,000 people. Joe has a remarkable understanding of how to transform the workplace experience. Plus, you’ll have more fun and laughs than you’d expect.
Jack Gottlieb

Jack Gottlieb is a results-driven senior executive with 20 years of experience in transforming and revitalizing organizations. As the CEO of Total Solutions Group, a strategic consulting and results-based training firm, he has a proven track record of aligning culture, strategy, and capability to achieve critical short-term and long-term goals. TSG has generated $3.25 billion in ROI for clients in growth, profitability, innovation, and efficiency, including leading fifteen M&As and ten turnarounds from inception to implementation.
With extensive experience in the C-Suite and as an HR leader Jack has a deep expertise of how to drive organizational health and performance through an embedded employee experience. Jack has had global roles such as Chief Executive Officer, Chief Strategy Officer, & Chief Culture Officer in banking and currently is the Vice President of Global Capability & Transformation in a market leading test lab in the gaming industry.
Jack has been one of the top rated speakers and thought leaders for SHRM both at annual and state council conferences. Jack also hosts the successful "L&D Transformation Podcast: How To Lead The Future Of Our Organizations Through Talent Development” which is in its third season with over 100 episodes.
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