Great Job Advertising for Talent Acquisition! (It's Free!)

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2023 Talent Conference
This session will give you all the inside knowledge and strategy you need to be great at job advertising.

One of the least understood aspects of recruiting is job advertising! For decades we've mostly relied on inefficient forms of advertising that we paid a premium to use. For the most part, job advertising has been controlled by job boards and companies like Indeed and LinkedIn. The reality is, regardless of where we placed our job ads, usually, the job ads weren't the greatest anyway. Tim Sackett, TA technology expert and author of The Talent Fix, is here to help us become better recruitment marketers and advertisers! Advertising works, both good and bad, but this session is designed to help you become great at job advertising. From writing great job ads to knowing when and where to put your ads, Tim will provide you with all the industry inside knowledge to help you get more candidates and optimize your job advertising budget. Also, this session will come with a special guarantee that you can only get if you attend! Just kidding, that's awful used-car sales marketing!

Learning Objectives:

  • Learn how to write highly effective job ads that will attract more talent.
  • Build a job advertising strategy that will best utilize your recruitment marketing budget.
  • Understand which job advertising sources are worth the money and which ones are a waste of your money. 

n-person session offerings are on a first-come, first-served basis.

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If a speaker has provided session materials, please visit https://presentations.shrm.org 

All virtual sessions inherently run the risk of audio or visual issues due to factors out of our control. If any technical difficulties arise, we appreciate your patience and understanding as we work diligently to resolve it. Virtual sessions are recorded and are available to view on demand until Friday, May 19 at 8:00 AM ET (excluding networking sessions marked as “Live Virtual Only”)

Date(s) & Time(s): 
Monday, April 17, 2023 - 1:00pm to 2:00pm
Presenter: 

Tim Sackett, SHRM-SCP

Tim
Sackett, SHRM-SCP

Tim Sackett, SCP, is the CEO of HRUTech.com, a leading technical recruiting firm. Tim has over 20 years of combined executive HR and talent acquisition experience working for Fortune 500 companies. Tim is a highly sought-after international speaker on leadership, HR &TA Tech, talent acquisition, and HR execution. Tim is currently a Senior Faculty member with the Josh Bersin Academy. He is also an Angel investor and advisor and sits on multiple HR Technology corporate boards.

Tim is the author of the newly released book The Talent Fix, Vol. 2. He also writes daily on his blog, the Tim Sackett Project. Tim is married to a hall-of-fame wife, has three sons, and his dog Tucker. In 2023, he was named a Top Global HR & Recruitment Influencer by HR Executive. He has more Twitter (X) followers than his 3 Gen Z sons and is sponsored on stage by diet Mt. Dew.

Location: 
Sabal
Session Type: 
Concurrent Session
Competency: 
Business (Behavioral)
Intended Audience: 
Senior-Level
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