Session #902: Hallelujah! An Anthem for Purposeful Work
We live in a time of cynicism. This is a time when Dilbert, a comic strip about office politics, corporate bureaucracy and incompetence, is often cut out and posted in the very offices it parodies, a testament to our collective cynicism about our work. But there is hope, and there is a better way. Cathy Fyock offers a message about how to create a workplace focused on the why. By providing purposeful work, you not only can attract and engage employees, but you can also create high-performing teams that transcend the accomplishments of their individual members. This session will help you:
· Identify cynicism in the workplace and its causes.
· Understand the tenets of purposeful work.
· Develop strategies to link your employees' work to the mission of your organization.
· Develop strategies to better communicate the mission with all employees.
· Create strategies to select and onboard volunteers (all employees are volunteers).
Cathy Fyock, CSP, SHRM-SCP

Cathy Fyock, CSP, SPHR, SHRM-SCP is The Business Book Strategist and works with professionals and thought leaders who want to write a book as a business development strategy. She is the author of eleven books, including—On Your Mark: From First Word to First Draft in Six Weeks, Blog2Book: Repurposing Content to Discover the Book You’ve Already Written, and with coauthor Lois Creamer, The Speaker Author: Sell More Books and Book More Speeches. Her book, Authority, is an anthology about the power of authorship and was a Wall Street Journal bestseller. Her newest book is My New Book: The Upcoming Message that will Change the World.
Since beginning her business in 2014, she has helped over 200 professionals become published authors. She believes that we all have a purpose, and that our stories are the way in which we share our truth with others. She is certain that authors can and do change the world, one word at a time.
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