SMART STAGE: Creating Content: Tips on What, Where, When, and How to Create Content for Social Media
In order to go somewhere on a bike, simply having a bike is not enough. You have to know how the bike works and how to ride it to get you where you want to go. The same thing is true of social media. In this 18-minute presentation, you'll get a short list of tips and tools to help you create the type of content you want to share with your social media audience. It's easier than you may think!
Joel Peterson

Joel Peterson is Director of Human Resources for a professional design firm in New York City. Joel began his career as a professional actor before transitioning into Human Resources. His diverse background spans a variety of industries ranging from international education, the pharmaceutical industry, and public television. For the last ten years, Joel has worked in the architectural industry where as an HR pro he helps build the people who build the buildings. Outside the office, Joel is the Communications Director for the New York State SHRM Council and volunteers for the New York State Special Olympics.
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