MEGA SESSION: The Power of Proactive Planning: Align Goals and Activities with Your Organization’s Strategic Plan

2014 Annual Conference
Workplace Application: You will learn to develop and align HR goals and activities to your organization’s strategic plan.

Does your department proactively follow a strategic plan that aligns with the vision, mission and goals of your organization? Or is the HR team just trying to keep up with the never-ending demands from other areas in the business? In order to contribute successfully to business outcomes, you must play an integral role in the strategic planning process, by translating the strategic direction into the right initiatives and providing input on HR-related issues, to ensure that plans are practical from the start. This interactive session will present an overview of strategic planning essentials, and share best practices, common pitfalls and a straight-forward model to plan HR goals, initiatives and activities that are in sync with the organization’s goals. You will learn to develop a vision, mission and broad goals for the HR function and practice planning for each step in the model.

Date(s) & Time(s): 
Monday, June 23, 2014 - 4:00pm to 5:15pm

Mary-Claire Burick


Mary-Claire Burick is a dynamic and strategic leader whose focus is on improving communications, building engagement and leading change. She develops realistic strategies, ties individual and group actions to business outcomes and ensures that employees have the skills, resources and training to achieve their goals. 

Mary-Claire is the President of the Rosslyn Business Improvement District, an organization that works with businesses, residents and county government to ensure that Rosslyn flourishes as one of the world’s most successful urban centers. Previously, Mary-Claire was President of MC Strategy, a consulting firm helping leaders build healthy and effective organizations.  Prior, she was Vice President of Operations for Allbritton Communications, managing ABC-7, NewsChannel 8 and POLITICO.  Earlier in her career, she helped launch the Fox NewsChannel, where she served as Operations Manager. 

She was named Washington Business Journal’s Women Who Mean Business and has a certificate in Organizational Consulting and Change Leadership from Georgetown University and a BA in Communications from University of Delaware.

Follow Mary-Claire on Twitter @MaryClaireBuric.

Stacy Cook


Stacy Cook is a Managing Consultant at Federal Management Partners (FMP) and currently leads FMP’s Learning and Development Center of Excellence. Prior to joining FMP, Ms. Cook served a tour with the Department of Defense Task Force for Business and Stability Operations in Iraq. Stationed in Baghdad, Ms. Cook led a mix of government and contractor teams in a full-spectrum of organizational development efforts with local businesses designed to revitalize the economy of Iraq. Since joining FMP, Ms. Cook has translated this unique experience into innovative learning and development solutions for FMP’s public and private sector clients. Additionally, Ms. Cook has deep expertise in instructional systems design, eLearning design and delivery, strategic communications, and performance management. Ms. Cook holds B.A. degrees in Political Science, International Studies, and Russian Language and Literature from the University of Wisconsin. She is currently pursuing her M.A. in Adult Learning and Leadership from the Teachers College of Columbia University.

Amount of Credit: 
Credit Type: 
Business Credit
Session Type: 
Mega Session
HR Expertise
Business Acumen
Intended Audience: 
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