Job Descriptions vs. Job Ads: What's the Difference and Why It Matters
There is a difference between a job description and a job ad. One is full of dull and empty words, and the other one generates more quality, engaging candidates and can easily be created using a few steps, tips and tricks—things you may already being doing. Putting these things together, creatively, to tell your story and share your culture, produces a high-quality ad that generates attraction and applicant conversions for a high-quality applicant pool.
Jon Drogheo

Jon Drogheo, MEd. CTRM, Director of Talent Acquisition at Empowered Partnerships, LLC, a 100% dedicated mental and behavioral health national recruiting firm based in Colorado. Jon has a 20-year career in Human Resources and Talent Acquisition in corporate, agency and RPO organizations enhancing employment brand, candidate experience and TA performance. Jon has built and managed data driven recruitment marketing practices, leveraging social media and analytics to target, attract and hire top talent. Jon has a Masters Degree in Organizational Performance and Change from Colorado State University and earned his Certified Transform Recruitment Marketer (CTRM) designation from the Transform Academy.
Find Sessions by Day